Industries

Advertising, Media, and Publishing

Streamline campaigns, jobs, and insertion orders with automated workflows, while keeping your creative work front and center. With Appficiency’s NetSuite solutions, manage billing, subscribers, advertisers, and integrations all in one place.

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All Your Ad Ops, Streamlined and Supercharged

Tired of juggling systems, spreadsheets, and manual processes? Appficiency, a trusted NetSuite Partner, helps Advertising, Media, and Publishing (AMP) companies like yours take control and drive results.

Manage ad sales, subscriptions, campaigns, and financials all in one place. Automate billing, track insertion orders effortlessly, and integrate with tools like DoubleClick and OpenAds, no more wasted time or missed opportunities.

Get real-time insights, boost your team’s productivity, and deliver high-impact campaigns faster. With Appficiency, you can stop chasing details and start scaling success.

99+

Clients onboarded

88%

Successful go-lives

66+

Solutions implemented

77+

Available products

+95%

Client Satisfaction Rate

Work with an implementation partner that’s a one-stop-shop for all your ERP needs, who understands the complexity of this industry and its ever-changing landscape.

5 Days

To Close Financial Books, on Average

Close your financial books faster than your competitors with unrivaled accuracy on reconciliation of media spend and automations that help you grow and scale your business.

250%

Improvement in AR and AP Processing

Serve your customers with quick, accurate, and timely invoices and manage cumbersome, heavy AP processes with better-than-industry standard efficiency. Automate your heavy transaction loads and have AR and AP tie out to each other seamlessly.

Recognition

Spotlight Award Winner

Advertising and Media Publishing Landscape

Digital Media

Media agencies offer advertising on TV, radio, print, and online. They help clients decide where, when, and how to advertise through services like public relations and media management.

Media and PR Agencies

Public relations firms manage communication between organizations and the public. They also use marketing research to identify opportunities and challenges.

Experiential Agency

Experiential agencies create live consumer experiences at events like product launches and conferences. They often work with third-party vendors, though larger agencies may keep some expertise in-house.

Market Research

Market researchers provide insight-driven analysis, often on a retainer or fixed fee model. Most services are handled in-house, with some support from third-party vendors.

Publishing

Print media is one of the oldest forms of mass communication, known for its deep impact on readers. It includes formats like newspaper ads, radio spots, flyers, billboards, and digital signage.

Creative Agency

Creative agencies offer services like writing, design, and production. They typically charge hourly rates, often with passthrough expenses and third-party vendor costs.

Key Solution Benefits

Accelerated Order Insertion

Speed up your lead-to-cash cycle by managing ad sales and subscriptions in one place. Easily handle insertion orders, track ad delivery, and automate revenue workflows.

End-to-End Advertising Performance Tracking

track ad performance at every stage, from insertion order to invoicing, while managing campaigns, contracts, commissions, and billing in one centralized system. Stay on top of every detail without juggling multiple tools.

Smarter Project Portfolio Management

Get real-time project insights to stay on budget, streamline workflows, and focus on high-impact work. Identify top-performing tasks and margin-driving activities to maximize ROI across your portfolio.

Advanced Reporting With NetSuite

Access powerful reporting tools to monitor performance by content and division. Track subscriptions, manage expenses, and forecast billings all to support smarter investment decisions across your media properties.

Related Case Studies

NVE Experience Agency

NVE, a leading brand experience agency, implemented NetSuite to streamline operations, enhance data flow, and drive smarter business decisions amid rapid growth.

Novus Media

Appficiency's NetSuite implementation for Novus Media cut financial close cycles from 25 to 5 days, sped up AR invoicing by 45%, and aligned cash flow with a "pay when paid" policy.

See All Case Studies

Industry-Specific Solutions

Appficiency ProjectSOS for Agency

Built for fast-moving software and services firms managing multiple projects and clients. It streamlines operations with real-time project tracking, cost control, and automated financial workflows, boosting efficiency and profitability within NetSuite.

Appficiency ProjectSOS for Enterprise

Designed for large, project-based organizations needing advanced control and scale. It connects every stage of the project lifecycle with tools for complex billing, contract management, and helping teams reduce risk and make smarter decisions.

Scale Your Business Exponentiallywith Proven Strategies

Explore how Appficiency’s tailored job costing and financial management tools, integrated with NetSuite, can optimize your business in the Advertising and Media Publishing industry. Tap into expert partnerships that enhance your business performance today.

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